Business News

Tayto teams up with TomTom

By Business & Finance
29 July 2013
TomTom nav device

Tayto Group has partnered with TomTom, adopting its fleet management technology to manage road risk and boost its duty of care to drivers.

The leading crisps and snack manufacturer has introduced a combined tracking, performance monitoring and fuel management system across its 117-strong vehicle fleet, providing improved visibility and insights into its mobile teams of sales, management and distribution professionals.

“By giving us the tools to monitor and improve driving performance, the TomTom solution offers us enormous potential to improve the safety of our mobile workforce while at the same time reducing our fuel consumption,” said Peter Rush, Tayto Group’s purchasing manager.

“Having instant access to a wealth of real time data and management reporting information will prove extremely valuable and further strengthens the commitment we have to our safety and environmental programmes.”

Tayto, supported by official TomTom partner Fleet Simplicity, has deployed LINK tracking units and ecoPLUS™ fuel management and diagnostics devices across its vehicles.

The system enables information on how vehicles are being driven – from speeding and idling to harsh braking and steering – to be collated via TomTom’s WEBFLEET management software in a live information dashboard or in a customisable report.  It also provides live information on the location of the entire fleet.

In addition, ecoPLUS™ takes fuel consumption data directly from vehicles’ engine management systems to help optimise mpg.

The TomTom system has also been integrated with Tayto’s Agnew Fleet Manager software from Agnew Corporate to further simplify online fleet maintenance, administration and tax compliance for its leased vehicles.

Fleet Simplicity managed the implementation process of the TomTom system, including installation, training and system setup. It will also provide on-going support to ensure Tayto is updated on regular product and system updates to continually drive down costs and maximise efficiencies.