Ones to Watch: Evocco–helping consumers make more sustainable food choices.

Ones to Watch | Fri 3 Jan | Author – Business & Finance

Each week Business & Finance highlights an up-and-coming start-up, making waves in its industry. This week we look at Evocco, which aims to give consumers the power to make more sustainable shopping choices.

What is it?

Evocco is a mobile app which helps you make more sustainable food choices. You can track the climate impact of your food purchases by scanning your shopping receipt. You instantly receive a score which ensures you get the most nutritious food for the least climate impact. You also receive personalised tips and recommendations which help you improve your score over time and also compete with your friends and the community.

Who’s behind it?

Ahmad and Hugh are the co-founders of Evocco. They met in Trinity College Dublin during a five year masters in mechanical engineering. The idea was born out of their desire to reduce their impact and the personal frustration of finding it difficult to do so.

How is it funded?

Evocco is currently funded by a combination of bootstrapping by the founders and non-equity grant support. However, Evocco is a for-profit company which aims to reach financial sustainability to enable it to maximise its reach and therefore its impact. We are particularly interested in working with food retailers and food brands.

Future plans 

Evocco onboarded its first cohort of users in early December and announced the start-up is joining the 360 Lab Accelerator programme in Graz, Austria. Co-founder & CEO Ahmad is participating in the Enterprise Ireland New Frontiers programme.