By Business & Finance 
Pictured: Tracey Carney, Managing Director, The Spiders and Terry Spence, Director B2B Sales, One4all.
The Spiders, Ireland’s premier digital awards, has announced a list of finalists for the 2025 ceremony, in association with One4all.
The Spider Awards, Ireland’s longest-running digital awards ceremony, has unveiled the shortlist for its 28th annual event. Taking place on Friday, 21st March 2025, the ceremony will bring together leaders in Ireland’s digital landscape. Held in the Round Room at the Mansion House, Dublin 2, this black-tie gala dinner promises approximately 500 attendees celebrating excellence in the digital industry.
Established in 1996, the Spider Awards recognise companies and individuals who are driving innovation and setting new standards in digital transformation. As the longest-running digital awards programme in Ireland, they remain a cornerstone for showcasing the achievements of the nation’s digital pioneers.
This year’s Spider Awards saw a surge in entries. Leading agencies Granite and Kooba have secured multiple shortlist spots, with Granite earning an impressive nine nominations and Kooba securing five. Categories such as Best in Social Media and Best Influencer-Led Campaign attracted record-breaking submissions, reaffirming the growing influence of social and influencer-driven marketing.
Meanwhile, Best in E-Commerce experienced a significant increase in entries, highlighting the continued evolution of digital retail.
This year introduces a new award: the AI-Powered Marketing Excellence Award, highlighting the use of artificial intelligence in marketing strategies. Additionally, categories such as Best in Social Media and Best Integrated Media Campaign have drawn record numbers of entries.
Tracey Carney, Managing Director of The Spiders, expressed her enthusiasm for this year’s finalists: “Digital is moving faster than ever, pushing boundaries and redefining possibilities. The Spider Awards don’t just recognise excellence—they celebrate those driving innovation, creativity, and impact across the industry. I look forward to celebrating our winners in true retro style at our 1980s-themed awards this March, as we go back to a time before digital media—the 80s.”
Terry Spence, Director of B2B Sales at One4all, headline sponsor for The Spiders 2025, added: “At One4all, we understand the importance of innovation and creativity in the digital space. It’s inspiring to see so many individuals and organisations challenging the status quo and setting new benchmarks for excellence. We’re proud to support The Spider Awards, an event that celebrates these achievements and encourages continued innovation across Ireland’s digital landscape.”
Categories and finalists
AI-Powered Marketing Excellence Award
AI Institute – AI Institute: Redefining Marketing Through Use of AI
NolaClan Group – Help to get Dawson Home for Christmas
Zesty – Ashgrove Furnishings
Best Website – Large Company
Aviva – Aviva.ie
Codec – New Website for Codec by Squaredot B2B
GRANITE – The Gibson Hotel X GRANITE
Ibec – Ibec
IMS Marketing – A New Era of Global Talent
Kooba – SETU Website Project
Musgrave – SuperValu – SuperValu Best Website – Large Company
Zesty – The National Treatment Purchase Fund (NTPF)
Best Website – SME
Communicraft – Militaryarchives.ie
Friday Agency – Fire – Trusted Integrated Payments
Friday Agency – Helping our customers make their customers happy
Kooba – GH Research Branding & Website Project
Square1 Software Ltd – Event Registration & Payments for Clubs & Organisations
Together Digital – Dillon Eustace Website
Together Digital – Digital Learning Institute Website
Transpoco – Transpoco
Webbiz – Delphi Resorts – Website Refresh
Best in E-commerce
FOXFORD – www.foxford.com
Friday Agency – Peter Mark – Transforming an iconic Irish brand
Glaze Digital – BLK BOX | Glaze Digital
Irish Life Health – Making it easier for first-time health insurance buyers to find the right plan online
Musgrave – SuperValu – SuperValu Best in E-Commerce
Square1 Software Ltd – Event Registration and Payments for Clubs & Organisations
Total Digital – Digital Transformation in E-commerce
Best in Universal Design
All human – Waterways Ireland: Ensuring everyone can enjoy all of Ireland
Annertech – LocalGov.ie
Aviva – Redesign & Improve Customer Online Journeys
Kooba – SETU Website
Path Strategic Design Ltd. – Culture Date with Dublin 8 website
Path Strategic Design Ltd. – Dublin City Arts Office website
Best UX & Customer Experience
Arekibo Communications – Mater Private Digital Transformation – Patient First Experience
Arekibo Communications – Online Move-out
Aviva – Seamless, user-friendly customer online experience
Communicraft – Militaryarchives.ie
GRANITE – Safe Events Global X GRANITE
Musgrave MarketPlace – Musgrave MarketPlace
Vodafone Ireland – Redefining Digital Excellence: User-Centric, Inclusive, and Impactful Journeys
Zesty – Atlantic Technological University (ATU)
Best Use of Disruptive Technology
GRANITE – Supermac’s Jersey Scanner
Javelin – Own The Adventure With YUKO
Javelin – Toyota – Make the Move
Tapybl – SLIIT – The Sri Lanka Institute of Information Technology
The Brill Building – Filter Out Lung Cancer: The AR Lens To Save A Life
Virgin Media IE – Mining Data to Humanise Search
Best in Storytelling
GRANITE – Who did this? – The print partner that makes you look good
Inspiring Belfast – Inspiring Belfast Campaign
Lorg Media – Fleadh Cheoil 2024
Ogilvy Ireland – We’re Fibre First
RCSI University of Medicine and Health Sciences – RCSI Student Life
StoryLab – Signify Health: Building a strong and diverse workforce
TITAN Experience – Flogas ‘The Energy Behind Team Ireland’
University of Limerick – Little Gifts, Big Dreams – A University of Limerick Christmas Story
Vroom Digital – The Love Story Before ‘Love Story’: EPIC’s Tale of Heritage and Legacy
Best App
AY Studio – AXIS Health App
Folk VML – Circle K Extra
Musgrave – SuperValu – SuperValu Best App
Musgrave MarketPlace – Musgrave MarketPlace
Sugar Rush – Sugar Rush X Barista Bar
Best in Social Media
Aer Lingus – Post Industrial Relations Strategy
Core Optimisation – The Elephant in the Living Room – Core Optimisation & Elephant Living
Forsman & Bodenfors Dublin – Keep Discovering Car-Free, Carefree Travel
Genesis – Rewards+ App Launch
GRANITE – Supermac’s TikTok – Creating 100% Fresh Content
Javelin – Toyota Make a Move Campaign
Verve – Best Coke Ever Coca-Cola Zero
Wilson Hartnell – L’O.Opportunité
Large Agency of the Year
Arekibo Communications Limited
Each&Other
GRANITE
Kooba
StudioForty9
Strike Digital
Zesty
Small Agency of the Year
Avalanche Designs
Big+Bold
Communicraft
ICON Management
Social Media Elite
Squint Creative
StoryLab
Webbiz
Best Integrated Media Campaign
BWG Foods – SPAR Rome Comforts
Core – An Post – The Value of Sending Love Each Christmas
Digital+ – CountryLife Bloom Campaign
JOE Media Group – Lovin Local X Square
Londis – One Voice, Many Channels: Londis Proud Sponsors of Ireland’s Fittest Family
MACE – MACE Going the Extra Smile
MXB Agency – Good Food, Locally Sourced
RedClick – RedClick, Insurance that just clicks!
Sweartaker – Applegreen 24/7 Deal or More Deals Birthday Livestream
Best Influencer Led Campaign
BWG Foods – SPAR Range Influencers Are Closer Than You Think!
GRANITE – NDC & Garry Ringrose
MXB Agency – Student Fresher’s Event Night at Musgrave MarketPlace Belfast
Oxfam Ireland – Second Hand September 2024
Pluto – Jog In July Challenge
Publicis – Electric Ireland Influencer Acquisition
Sweartaker – Jameson Ginger + Lime – The Serve Of The Summer
The Very Group – Carol Byrne x Very
Wilson Hartnell – L’O.Opportunité
Best Consumer Campaign
Folk VML – Circle K Extra
Forsman & Bodenfors Dublin – Keep Discovering Car-Free, Carefree Travel
GRANITE – Aodhán – The dragon that can’t breathe fire
KASH Beauty – KASH Beauty AURA Skin Campaign
Mason Hayes & Curran – Transforming Talent for Enhanced Client Service
MXB Agency – Student Fresher’s Event Night at Musgrave MarketPlace Belfast
Sweartaker – Applegreen 24/7 Deal or More Deals Birthday Livestream
The Very Group – Let’s Make it Sparkle
Best Collaboration
BWG Foods – EUROSPAR proud sponsors of Junk Kouture
Gibney Communications – ‘Solidarity’ from Dublin Port Company and The Little Museum of Dublin
HeadStuff – 26 Minutes
JOE Media Group – Square Lovin Locals 2024
Kooba – Bord Bia Gather Event Site – Digital Collaboration
Londis – Peak Performance: Londis’s Ultimate Team Collaboration
The Brill Building – Filter Out Lung Cancer: The AR Lens To Save A Life
Virgin Media – Virgin Media X Balls Media – Best for Irish Gamers
Digital Team of the Year
Aviva
Chadwicks
Core Optimisation
EY Ireland
Musgrave – SuperValu
RCSI University of Medicine and Health Sciences
TITAN Experience
Virgin Media Ireland
Best Brand in partnership with Deloitte Digital
Barista Bar – Henderson Foodservice Ltd – Coffee As It Should Be: Brewing Community, Loyalty, and Growth
GRANITE – NDC – Redefining Dairy for the Younger Generation
Guaranteed Irish – The Guarantee of Guaranteed Irish
JOE Media Group – Gay Star News
JOE Media Group – JOE
Platform94 – Platform94
RedClick – RedClick Brand Launch – Insurance that just clicks!
Digital for Good Award
Chime – National Charity For Deaf & Hard of Hearing People – ISL Accessible Website Launch
Core Optimisation – Digital that Delivers – Enhancing Digital Accessibility in Tourism
DCU Office of Student Life – The Pantry
FoodCloud – Foodiverse
Lucky Beard (on behalf of ISPCC Childline) – New Childline.ie Website
The B!G Idea – The B!G Idea
The Brill Building – Filter Out Lung Cancer: The AR Lens To Save A Life
TITAN Experience – Her Moves
Vodafone – Hi Digital
Cultural Driver Award
Core Optimisation – Fáilte Ireland’s Digital that Delivers Programme
Edelman – SSE Airtricity: Uniting Football and Inclusivity
Inspiring Belfast – Inspiring Belfast Campaign
Lorg Media – Culture Night
TITAN Experience – Her Moves
BWG Foods – EUROSPAR Proud Sponsors of Junk Kouture
Sustainability Impact Award
Alphabet Soup – Design and development of new sustainable website for CoisCéim
Global Action Plan – Funds Industry Climate Challenge
Path Strategic Design Ltd. – Business to Arts Website
Stride Design – Green Guardians with Power NI
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The Spiders, Ireland’s longest running digital awards, is now open for entries
