Messaging service app Cadoo announces creation of 20 new jobs over two years

Business, Economy, Technology | Mon 4 Feb | Author – Business & Finance
Pictured (L-R): Mike Basile, Product Director, Cadoo; Cillian McCarthy, CEO, Paradyn; students from St. Mary’s National School, Lamb’s Cross, Sandyford, Dublin 18

Cadoo received a €250,000 investment from the founders of IT services company, Paradyn, and a grant from Enterprise Ireland.

The Cadoo app, which enables educational institutions to send unlimited free messages such as school closure alerts, notification of events, and appointment reminders to an unlimited number of contacts, aims to reach one million users by the end of 2020, including 700,000 internationally.

Mike Basile, product director, Cadoo, said:

The free Cadoo app gives schools, colleges and universities more control over their communications, whilst cutting both their costs and admin time spent managing these communications. Educational institutions have the option of sending media-rich messages to large numbers of students or students’ parents for free and Cadoo also gives them the ability to send and receive communications in one app.

Cadoo app aimed at schools and universities

The app is aimed primarily at schools and universities with 4,000 active users currently signed up to the Cadoo platform following a pilot programme.

The messaging platform also offers senders the option to identify communications as high priority and in circumstances where the Cadoo message hasn’t been opened within a specified timeframe, the app resends the message as an SMS. For recipients who have not signed up for the service, the platform sends the message as an SMS. Recipients can easily unfollow organisations they no longer wish to hear from. Mike Basile said:

Recipients also benefit by getting immediate and important updates, as well as being able to respond directly and privately.

To realise its global growth targets, the company plan to open a UK office later this year.