Business News

Pilates Plus Dublin latest eircom Digital Boost winner

By Business & Finance
31 March 2014
eircom Business Digital Boost

eircom Business has announced Pilates Plus Dublin as the latest winner of Digital Boost.

eircom’s Digital Boost initiative enables organisations to ‘boost’ their digital presence with a package worth €10,000 which includes a free business app, a free unlimited eMobile plan for 18 months, a Sony tablet and smartphone as well as mobile marketing and mobile strategy consultations with the Digital Boost expert panel.

Pilates Plus Dublin is the only place where clients can experience the next evolution in Pilates, SPX™. Developed by celebrity Pilates instructor Sebastien Lagree, it is the optimal workout for quickly achieving a sleek, defined physique. Pilates Plus Dublin was the first studio in Europe to offer this new workout regime that is favoured by Hollywood celebrities like Kim Kardashian, Jennifer Aniston and Nicole Kidman. Here in Ireland some of those who have worked out in the Dublin studio are Sile Seoige, Laura Toogood, Paul McGrath, Leigh Arnold and Sinead Desmond.

Commenting on Pilates Plus Dublin’s win, Gary Disley, marketing director, eircom Business, said: “We are delighted to name Pilates Plus Dublin as the fourth winner of Digital Boost. These days customers always have their mobiles close by so we have reconfigured our hugely successful Digital Boost competition to help companies of all sizes get closer to customers, using techniques like  mobile-friendly websites and customer loyalty apps. We’ve had some great winners who have already seen the demonstrable impact of winning. Entries close for Digital Boost on Thursday, April 24th so we are calling on all companies, big and small, who need that extra boost to get mobile to enter now.”

Emma Forsyth, owner of Pilates Plus Dublin, said: “We are thrilled to be chosen as the winner of eircom’s Digital Boost competition. We are very excited about working with the digital professionals on a new app and getting expert advice on our digital marketing strategy. It has come at such an opportune time for us as we are moving into a new studio at the end of March which will allow us to offer even more classes. The app will be great for our clients as it will make it so handy for them to buy and book sessions on their phones. We are also planning to share special offers, competitions and new information on a new Pilates Plus Dublin app.

“We have been using social media marketing quite well over the past few years through Twitter and our Facebook page. We love interacting with clients and potential new clients on these platforms. Both Twitter and Facebook have been a good source of new clients and a great way to engage with existing clients but now thanks to the eircom Digital Boost team we are looking forward to even more new business.”