Matt Johnston, Founder/CEO, EPIC Conjoint (Photo: Nick Bradshaw, Fotonic)
In our Ones to Watch section, we highlight some of the top movers and shakers. This week we feature EPIC Conjoint.
What is it?
EPIC Conjoint is a customer research platform that gives companies real insights to drive profitability, growth and revenue in markets globally. It provides powerful data signals about what customers want to buy and how much they are willing to spend, thus helping companies to make smarter commercial decisions. The company is working internationally with top-tier brands, market research agencies, management consultancies and MBA programmes of leading global business schools.
Who’s behind it?
The founder and CEO is Matt Johnston, a pricing expert with an economics background and 20+ years of global big-brand and new-brands experience. Working with Matt is Thérèse McQuaid, a product and marketing leader with 15+ years global experience in technology.
How is it funded?
The company, which is headquartered at NovaUCD, the Centre for New Ventures and Entrepreneurs at University College Dublin, has been privately funded to date but plans to seek external investment to accelerate growth.
EPIC Conjoint is planning to further develop and scale its platform and engage in customer development activities. The company is also planning to ramp up its team and hiring for highly-skilled positions is currently in process.